Conversational Commerce

A conversational commerce platform is an interface for managing real-time interactions between a brand and its customers.

It is about using chatbots in order to facilitate the process of buying for customers: a mix between shopping and messaging apps.

These personalized interactions, between brand advisors and each customer, can take place on:

- e-commerce site

- mobile application or messaging

- social media

A conversational commerce platform can solve problems of pre-sales advice, after-sales service, relationship management and customer loyalty.